Under Armour might sounds unfamiliar with you in the past few years.
However, it now turns out to be one of the most popular brands. This brand
initially made sportswear that have good perspiration(排汗) system and breathable. Just as their name means, wearing an armour on
yourself. As time goes by, they began to spread their products to different
kinds of sport fields. Taiwan has just introduced this brand at 2013, so no
wonder people in Taiwan don’t know much about UA.
UA introduces into Taiwan
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| Kevin Plank |
Just as the last blog I said, UA was founded by a captain of the
football team in college. His name was Kevin Plank, and he never expect that he
will have such a big success now. The reason he founded UA is that as a football
player, he thought the sport shirt is too uncomfortable and unbreathable for
him. Therefore, he decided to create a shirt that is light and breathable on
his own. His end product came out to be a great success. People who wore it
have good comments, and media began to interview him. Afterwards, Kevin kept
making progress in spreading the market of UA and designing new products. Now
he is the CEO of UA, and he is still making effort to bring UA to another
level.
an ad of UA to show their products are water-proof
UA products are all functional wears which designed for athletes and professional sportsman. However, normal people could also have them on since it is comfortable to wear. Besides, that's my father's favorite brand. He cannot help himself buying UA products in outlet whenever he went on business trip to US.
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